Apple Event 2025 Overview
Every September, Apple fans eagerly await the company’s keynote event. The Apple Event 2025 did not disappoint, bringing some of the most exciting upgrades in years. From the iPhone 17 series to the futuristic iPhone Air, along with the Apple Watch Series 11 and AirPods Pro 3, Apple blended performance, AI, health tech, and sleek design into its lineup.
In this article, we’ll dive deep into:
- iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max
- The brand-new ultra-thin iPhone Air
- Apple Watch Series 11 with 5G and advanced health features
- AirPods Pro 3 with smarter audio and translation features
- India & US prices, specs, release dates
- Pros, cons, and FAQs
What’s New: Key Themes
Before diving into the specs, here are some of the trends Apple emphasized:
- Feature standardization: High-end features like 120 Hz ProMotion displays and 48 MP cameras are now more common across the lineup.
- Materials & design upgrades: Pro models get a new forged aluminium unibody; “Air” aims for ultra-thin; durability improvements in displays and glass.
- Better battery, more storage: Every model sees improvements in battery; base storage for Pro models begins higher.
- Health & connectivity in wearables: The Watch Series 11 adds 5G, better sensors, display durability, and new health features like hypertension notifications and sleep scoring.
iPhone 17 – Apple’s Standard Flagship
The iPhone 17 is Apple’s entry flagship in 2025. While it doesn’t carry all the premium features of the Pro models, it delivers meaningful upgrades for the everyday user.
iPhone 17 Key Specs
- Display: 6.1-inch OLED with 120Hz ProMotion
- Chipset: A19 Bionic with AI acceleration
- Cameras: Dual 48MP system, improved low-light Night Vision 2.0
- Battery: Up to 22 hours of video playback
- Storage Options: 256 GB, 512 GB
iPhone 17 Prices
- India: ₹82,900 (256 GB), ₹1,02,900 (512 GB)
- US: $799 (256 GB), $999 (512 GB)
This model is best suited for casual users who want a powerful iPhone without spending ₹1.3 lakh or more on the Pro models.
iPhone 17 Pro – The Compact Premium Option
The iPhone 17 Pro packs flagship features in a slightly smaller body. It’s perfect for users who want professional-grade performance without the large Pro Max form factor.
iPhone 17 Pro Key Specs
- Display: 6.1-inch Super Retina XDR OLED with ProMotion
- Chipset: A19 Pro Bionic, built for gaming and pro-level apps
- Camera System: Triple 48MP with 10x periscope zoom + LiDAR scanner
- Battery: 26 hours of video playback
- Storage Options: 256 GB – 2 TB
iPhone 17 Pro Prices
- India:
- 256 GB – ₹1,34,900
- 512 GB – ₹1,54,900
- 1 TB – ₹1,79,900
- 2 TB – ₹2,04,900
- US: Starting at $999
This model appeals to photographers, gamers, and professionals who need advanced cameras and top-tier performance.
iPhone 17 Pro Max – The Ultimate Powerhouse
Apple’s iPhone 17 Pro Max is the most powerful iPhone ever. With its massive display, AI-powered cinematography features, and battery life that can last more than a day, it’s designed for creators and power users.
iPhone 17 Pro Max Key Specs
- Display: 6.9-inch OLED, brightest iPhone display ever
- Chipset: A19 Pro Bionic with AI-driven image processing
- Camera System: Triple 48MP with 10x optical zoom + advanced LiDAR 2.0
- Battery: 30 hours of video playback
- Storage Options: 256 GB – 2 TB
iPhone 17 Pro Max Prices
- India:
- 256 GB – ₹1,49,900
- 512 GB – ₹1,69,900
- 1 TB – ₹1,99,900
- 2 TB – ₹2,29,900
- US: Starting at $1,199
This model is best for content creators, videographers, and power users who want the best camera and longest-lasting iPhone.
iPhone Air – The Slim Revolution
The surprise reveal at Apple Event 2025 was the iPhone Air. Marketed as the world’s thinnest iPhone at just 5.2 mm, it combines futuristic design with premium hardware.
iPhone Air Key Specs
- Display: 6.5-inch edge-to-edge OLED
- Chipset: A19 Ultra Bionic with enhanced neural engine
- Design: Ultra-thin 5.2 mm body with titanium frame
- Cameras: Dual 48MP with LiDAR 2.0 for AR applications
- Storage Options: 256 GB – 1 TB
iPhone Air Prices
- India:
- 256 GB – ₹1,19,900
- 512 GB – ₹1,39,900
- 1 TB – ₹1,59,900
- US: Starting at $1,099
Ideal for premium buyers who want luxury + innovation in a futuristic, slim iPhone.
Apple Watch Series 11 – Health + 5G
The Apple Watch Series 11 focuses on health monitoring and connectivity. Apple has introduced 5G support for the first time in a smartwatch.
Apple Watch Series 11 Key Features
- Now supports 5G cellular connectivity.
- Battery life improved to up to 24 hours of regular use. In fast-charge mode, ~15 minutes gives ~8 hours.
- New health sensors: hypertension notifications, sleep score metrics, ECG, optical heart sensors, wrist temperature sensor.
- Display/materials improvements: Ion-X glass for aluminium models, with a ceramic coating making it ~2× more scratch resistant; classic sapphire for titanium models.
- Sizes: 42 mm and 46 mm variants; multiple finishes including aluminium and titanium.
Apple Watch Series 11 Prices
- India: ₹44,900
- US: $399
Perfect for health-conscious users and travellers who want to stay connected without carrying an iPhone everywhere.
AirPods Pro 3 – Smarter, Healthier, More Powerful
The AirPods Pro 3 bring a mix of better sound, smarter AI, and health tracking. They are more than just earphones—they’re a lifestyle gadget.
AirPods Pro 3 Key Features
- Improved Active Noise Cancellation (ANC) with AI
- USB-C charging case
- Live translation in real-time (supports multiple languages)
- 8 hours of listening on a single charge
- Possible health features: heart rate and temperature sensors
AirPods Pro 3 Prices
- India: ₹26,900
- US: $249
A great choice for travellers, music lovers, and professionals who want immersive sound with smart features.
Apple Watch SE 3 – Affordable Yet Powerful
The Apple Watch SE has always been Apple’s entry-level smartwatch, but with SE 3, Apple added features that make it much more than “basic.”
Key Features of Apple Watch SE 3
- Sizes: 40mm & 44mm aluminium case
- Colors: Midnight, Starlight
- Chip: Latest S10 chip for faster performance and better efficiency
- Display: Always-On display (first time in SE series) with more durable Ion-X glass
- Health Tracking: Wrist temperature sensing, sleep score, ovulation tracking, sleep apnea notifications
- Safety: Crash Detection, Emergency SOS, and now 5G connectivity support
- Battery Life: 18 hours with fast charging (15 minutes = hours of use)
- Durability: 50m water resistance, improved crack-resistant glass
Pros of Apple Watch SE 3
- Affordable price with premium features
- Always-On display makes it more convenient
- Advanced health tracking for everyday users
- Fast charging support
- Lightweight and comfortable
Cons of Apple Watch SE 3
- No ECG or Blood Oxygen sensors
- Battery life limited to 1 day
- Less durable compared to Ultra 3’s titanium build
Apple Watch Ultra 3 – Rugged & Feature-Packed
The Apple Watch Ultra 3 is built for professionals, athletes, and adventurers. It’s the most advanced and toughest Apple Watch yet.
Key Features of Apple Watch Ultra 3
- Price: ₹89900
- Build: Titanium Grade 5 case with sapphire crystal display
- Durability: IP6X dust resistance, 100m water resistance (scuba-ready)
- Display: Largest, brightest LTPO3 OLED with thin bezels
- Battery Life: Up to 42 hours (72 hours in Low Power Mode)
- Health & Fitness: Adds hypertension detection, sleep scoring, advanced workout metrics
- Connectivity: 5G + Satellite communication for Emergency SOS and messaging off-grid
- GPS: Dual-frequency precision GPS for accurate outdoor tracking
- Other Features: Action Button, exclusive watch faces (Waypoint, Modular Ultra), fast charging
Pros of Apple Watch Ultra 3
- Best battery life of any Apple Watch
- Satellite communication for emergencies
- Rugged titanium + sapphire build for extreme durability
- Largest and brightest Apple Watch display
- Ideal for athletes, divers, hikers, and explorers
Cons of Apple Watch Ultra 3
- Expensive compared to SE 3
- Bulkier and heavier, not for everyone
- Some features may be overkill for casual users
Apple Watch SE 3 vs Apple Watch Ultra 3 – Side-by-Side Comparison
| Feature | Apple Watch SE 3 | Apple Watch Ultra 3 |
|---|---|---|
| Price | ₹25,900 | ₹89900 |
| Build | Aluminium with Ion-X glass | Titanium + Sapphire Crystal |
| Sizes | 40mm & 44mm | 49mm |
| Battery Life | 18 hours | 42 hrs (72 hrs Low Power) |
| Durability | 50m water resistance | 100m water resistance, IP6X dust |
| Connectivity | Wi-Fi + 5G Cellular | Wi-Fi + 5G + Satellite |
| Health Sensors | Temperature, Sleep Score, Cycle Tracking | Hypertension, Sleep Score, ECG, Advanced Fitness |
| Best For | Everyday users, casual fitness, budget buyers | Athletes, adventurers, outdoor professionals |
Availability & Release Dates
- Pre-orders start: September 12, 2025
- Launch date: September 19, 2025
- Available in India, US, and 40+ global markets simultaneously
Pros & Cons of Apple’s 2025 Lineup
Pros
- Next-Gen A19 Chipset with AI Power – Delivers faster performance, smarter processing, and advanced machine learning features.
- Ultra-Thin iPhone Air Design – A sleek, futuristic form factor that redefines smartphone aesthetics.
- Breakthrough Camera Technology – iPhone Pro models feature periscope zoom and the best iPhone cameras to date.
- Apple Watch Series 11 with 5G & Advanced Health Tracking – First Apple Watch to support 5G alongside improved health and fitness monitoring.
- AirPods Pro 3 with Real-Time Translation – Revolutionizes communication with instant language translation.
Cons
- Premium Pricing in India – Significant price gap compared to the US market, making it less accessible.
- Durability Concerns for iPhone Air – The ultra-thin body may raise questions about long-term durability.
- Incremental Upgrades on Standard iPhone 17 – Lacks major design changes, offering mostly minor improvements over the iPhone 16.
Apple Event 2025 – FAQs
➤ What did Apple launch at the September 2025 Event?
Apple announced a powerful lineup: iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, the ultra-thin iPhone Air, Apple Watch Series 11, and AirPods Pro 3.
➤ What is the iPhone 17 price in India?
The iPhone 17 starts at ₹82,900 for the 256 GB model, available in Lavender, Mist Blue, Sage, White, and Black.
➤ What is the iPhone Air price in India?
The iPhone Air, Apple’s thinnest iPhone ever at 5.2 mm, starts at ₹1,19,900 for the 256 GB model with a titanium build.
➤ How much do the iPhone 17 Pro and Pro Max cost in India?
- iPhone 17 Pro → ₹1,34,900
- iPhone 17 Pro Max → ₹1,49,900
Both models feature a 48MP triple-camera system with periscope zoom and titanium design.
➤ What’s new in Apple Watch Series 11?
- First Apple Watch with 5G connectivity
- Hypertension alerts for blood pressure health
- Advanced sleep tracking
- Faster charging support
➤ What’s new in AirPods Pro 3?
- Enhanced Active Noise Cancellation (ANC)
- Live translation for multiple languages
- USB-C charging case
- New health sensors (hearing & temperature tracking, rumoured)
➤ When will the iPhone 17 series be available?
Pre-orders start on September 12, 2025, with official availability from September 19, 2025, in India, the US, and other first-wave countries